Are you interested in studying what are the latest trends of marketing? Do you want to be prepared for the international job market in the marketing area?
The BI-Luiss Joint MSc in Marketing provides an immersive learning experience designed to strongly involve students in a very exciting multidisciplinary and multicultural environment with an international faculty drawn from a variety of disciplines and marketing practitioners with a global perspective.
The BI-Luiss Joint MSc in Marketing is held in two main different locations – Oslo and Rome. Moreover, thanks to study tours students will explore different parts of the world and understand how marketing and businesses in general really operate across the world. The program integrates academic, research-based, innovative marketing contents with hands-on company perspectives and visits. In this way, students get to put theory into practice, wherever in the world they are.Candidates who successfully complete the program will obtain the following two degrees upon graduation:
|Understanding the Consumer||Fall||6|
|Topics in Digital Marketing||Fall||6|
|Introductory Data Science for Marketing||Fall||6|
|Customer Value Analytics||Spring||6|
|Research Methodology – Marketing||Spring||6|
|Ethics and Sustainability in Organizations||Spring||6|
|Marketing Law and Regulation||Fall||6|
|Managerial Economics: Theories and Marketing Applications||Fall||6|
|Behavioral Economics and Consumer Decision Making||Fall||6|
|Integrated Marketing Communication||Fall||6|
|Data and Artificial Intelligence Labs||Fall||8|
|Thesis Writing Seminar||Spring||4|
The BI-Luiss Joint MSc in Marketing provides students with a solid basis for managerial positions in market-oriented organizations.
It is designed to train students to study marketing from a management perspective, while at the same time specializing in the analytics and metrics areas of the field and to prepare them for roles as Brand Manager Market Analyst/Social Media Manager/Digital Marketing Director/Communications Specialist/International Marketing Manager/Media Buyer.
Presidente ISPI - Fincantieri
Graduated in Political Science, 1976
Mr. Giampiero Massolo is President of ISPI since January 2017 and Chairman of Fincantieri Spa since May 2016. He was appointed Deputy Diplomatic Advisor to the Prime Minister on October 1993. In 1994, he was designated Principal Private Secretary to the Prime Minister. In June 1996 he served as Head of the Press and Minister’s spokesman at the Ministry of Foreign Affairs.
Since September 2001, he served as Deputy Secretary-General of the Ministry of Foreign Affairs. Between March 2004 and May 2006, he was Director General for Multilateral Political Affairs and Human Rights and then Head of Cabinet of the Minister of Foreign Affairs.
On January 2006, he was appointed to the rank of Ambassador. Director General for Personnel since May 2006, in September 2007 he became Secretary General of the Ministry of Foreign Affairs.
From April 2008 to December 2009 he also served as Personal Representative of the Italian Prime Minister for the G8/G20 Summits (Sherpa).
From May 2012 until May 2016 he was the Director General of the Department for Intelligence and Security (DIS), the coordinating body of the Italian intelligence community.
QTEM Masters Network
After a Bachelor’s degree in Economics and Management, I enrolled in the Master’s program in Finance and participated in QTEM, an amazing experience both at an academic level and at a personal level, which helped me develop useful skills for the future market.
I now live in Frankfurt, where I work as an analyst in the Finance Directorate of the European Central Bank, dealing with budgeting, strategic planning, project governance and management reporting. In the future I’d like to continue this career in large-scale international institutions.